The SAGE Key Concepts series provides students with accessible and authoritative knowledge of the essential topics in a variety of disciplines. Cross-referenced throughout, the format encourages critical evaluation through understanding. Written by experienced and respected academics, the books are indispensable study aids and guides to comprehension.

Key Features

  • Provides a comprehensive, easy-to-use introduction to the field
  • Grounds theory with global examples
  • Takes it further with recommended reading
  • Covers the central ideas and practices from production and media studies
  • Situates radio studies within its historical context and contemporary auditory culture

Hot and Cool Media

Hot and cool media

The terms ‘hot’ and ‘cool’ media are closely identified with Marshall McLuhan and refer to differing amounts of information available in different media.

The Canadian theorist Marshall McLuhan (1911–1980) was one of the most controversial and iconoclastic thinkers of the ...

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