The SAGE Key Concepts series provide students with accessible and authoritative knowledge of the essential topics in a variety of disciplines. Cross-referenced throughout, the format encourages critical evaluation through understanding. Written by experienced and respected academics, the books are indispensable study aids and guides to comprehension. Key Concepts in Journalism offers a systematic and accessible introduction to the terms, processes, and effects of journalism;a combination of practical considerations with theoretical issues; and further reading suggestions. The authors bring an enormous range of experience in newspaper and broadcast journalism, at national and regional level, as well as their teaching expertise. This book will be essential reading for students in journalism, and an invaluable reference tool for their professional careers.


Those journalists who have no fixed employer but rather work for (usually) more than one media organization are known as freelances. Effectively being self-employed means they have the freedom and flexibility to work for who they want when they want, but it can be a ‘life of hard work, often for little reward and without any security’. The perfect freelance is a ‘jack of all trades’ who has multi-skills, specialist knowledge and a stunning book of contacts (Van den Bergh, 1998: 196–7).

Freelances (or casuals as they are sometimes termed) are often journalists who like the excitement and diversity of working for different publications or broadcasters, the prospect of working from home, plus an escape from office politics and daily routine, but some find themselves in ...

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