• Summary
  • Contents

The SAGE Key Concepts series provide students with accessible and authoritative knowledge of the essential topics in a variety of disciplines. Cross-referenced throughout, the format encourages critical evaluation through understanding. Written by experienced and respected academics, the books are indispensable study aids and guides to comprehension. Key Concepts in Journalism offers a systematic and accessible introduction to the terms, processes, and effects of journalism;a combination of practical considerations with theoretical issues; and further reading suggestions. The authors bring an enormous range of experience in newspaper and broadcast journalism, at national and regional level, as well as their teaching expertise. This book will be essential reading for students in journalism, and an invaluable reference tool for their professional careers.


In the cost- and efficiency-conscious BBC of 1990 the idea that journalists could work for both radio and television had an irresistible appeal. Working practices within both media were becoming more multi-skilled and this was part of the same process. The idea was simple: whatever story a journalist was working on, they could file for both radio and television.

The concept was first rolled out in the regions, with a swathe of appointments of specialist correspondents in areas like health, business and local government. The brief was to break stories, cover them for both regional television news programmes and for local radio in a particular area.

Critics pounced on the idea, saying it didn't take into account the fundamental differences between radio and television reporting. There ...

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