The SAGE Key Concepts series provide students with accessible and authoritative knowledge of the essential topics in a variety of disciplines. Cross-referenced throughout, the format encourages critical evaluation through understanding. Written by experienced and respected academics, the books are indispensable study aids and guides to comprehension. Key Concepts in Journalism offers a systematic and accessible introduction to the terms, processes, and effects of journalism;a combination of practical considerations with theoretical issues; and further reading suggestions. The authors bring an enormous range of experience in newspaper and broadcast journalism, at national and regional level, as well as their teaching expertise. This book will be essential reading for students in journalism, and an invaluable reference tool for their professional careers.

News Management

News management

The phrase news management is largely self-explanatory and refers to the various techniques which organizations and individuals deploy in their efforts to ‘manage’ the news and influence media coverage of their activities. Consequently news management has a close affinity with discussions of agenda setting, agenda building and framing.

Since the mid-1990s, news management has become almost synonymous with spin as political actors and agencies in political parties, pressure groups, parliament and government, increasingly vie to win highly contested access to space in news media in order to promote favourable images and reports of their major policies and leading politicians: a process described as the ‘packaging’ of politics (Franklin, 2004a).

Governments have unique access to a number of institutional mechanisms which offer them possibilities for news ...

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