The SAGE Key Concepts series provide students with accessible and authoritative knowledge of the essential topics in a variety of disciplines. Cross-referenced throughout, the format encourages critical evaluation through understanding. Written by experienced and respected academics, the books are indispensable study aids and guides to comprehension. Key Concepts in Journalism offers a systematic and accessible introduction to the terms, processes, and effects of journalism;a combination of practical considerations with theoretical issues; and further reading suggestions. The authors bring an enormous range of experience in newspaper and broadcast journalism, at national and regional level, as well as their teaching expertise. This book will be essential reading for students in journalism, and an invaluable reference tool for their professional careers.

Local Radio

Local radio

In the beginning, UK radio was local, but because the technology was in its infancy, not because it was planned that way. When the Marconi Company began broadcasting as 2LO in November 1922, it was only to London because the transmitter wasn't powerful enough to reach any further. Over the next two years, the newly created British Broadcasting Company opened 18 more transmitters in other cities, but again their reach was only local.

The Beveridge Report of 1949 first proposed the introduction of local radio as we presently understand it. Former BBC war correspondent Frank Gillard and BBC manager Maurice Ennals are widely credited as the founding fathers of the modern format. The vision came from a visit to America by Gillard, who ...

locked icon

Sign in to access this content

Get a 30 day FREE TRIAL

  • Watch videos from a variety of sources bringing classroom topics to life
  • Read modern, diverse business cases
  • Explore hundreds of books and reference titles