At last, an accessible, authoritative, no-nonsense guide to the key concepts in one of the most widely used methodologies in social science: Ethnography.

Key Features; Addresses and summarizes the basic and related issues in ethnography that are covered nowhere else in a single text; Examines topics like ‘sampling’ and ‘generalizing’ as well as embracing new fields such as virtual, visual and multi-sighted ethnography; Discusses time-honored themes such as key informants, access, participant observation and rapport are here as well as key contemporary issues such as reflexivity, writing, and ethics; Presents each concept comprehensively yet critically, with relevant examples

This is not quite an encyclopedia but far more than a dictionary. This outstanding teaching and research resource is comprehensive yet brief. It is small and neat, easy to hold and flick through, and it is exactly what students and researchers have been waiting for.