This book provides a clear, focused road map to the study of the body in society. It defines, explains and applies core topics relating to the human body demonstrating how we approach it as a social phenomenon.

Each concept: Includes an easy to understand definition; Provides real-world examples; Gives suggestions for further reading; Is carefully cross-referenced to other related concepts

Written to meet the needs of the modern student this book offers the basic materials, tools and guidance needed study and write about the body.

Media and Representation
Media and representation

Definition The media is a shorthand term for the various forms of mass communication through which we gain knowledge about the world and ourselves: that is, newspapers, television, magazines, radio, film; the online forms of each of these more traditional media outlets; as well as new and emerging media such as blogs, and a range of social media and instant messaging feeds.5 Representation is a functional aspect of the media – within any communication the message is implicitly and explicitly shaped by a variety of influences: authorial preference, editorial vision, political climate, and socio-cultural context. As Marshall McLuhan said in the 1960s, the medium is the message.

Clearly media don't just provide information in a raw form, the messages that all ...

locked icon

Sign in to access this content

Get a 30 day FREE TRIAL

  • Watch videos from a variety of sources bringing classroom topics to life
  • Read modern, diverse business cases
  • Explore hundreds of books and reference titles