Competence in communicating across cultures is a prerequisite for success in today's fast-changing global community. In Intercultural Communication, the authors draw on their deep intercultural experience to show us how to build successful communication bridges across diverse cultures.

The book explores various theoretical positions on global communication ethics and norms by providing an overview of the contemporary socio-cultural situation and seeking ways in which common ground may be found between these different positions.

The authors raise points of critical reflection on intercultural events and issues in various areas of communication including health, work, environment and education. The book also covers a range of issues, from the interactions of various cultures to the expansion of social organizations and the growing global infrastructure.

By integrating ‘glocal’ perspectives in intercultural communication, the book addresses the long-term strategy of developing a global community without sacrificing indigenous local values.



Native American: ‘Respect for all life is the foundation.’ The Great Law of Peace

Global communities come together and differ widely in the understanding and practice of their religion. This chapter will focus on religion as an area of peace and love as well as conflict and challenge.

Over several centuries, religious conflict has divided communities on the basis of deeply held religious values and beliefs. In the twenty-first century, we continue to note the extreme forms of religious conflict in different parts of the world. The global media contributes to our information access and understanding of the nature of the conflict but ultimately we bring to each intercultural event our own interpretation of the events. Selected scenarios are analysed and discussed within the context of ...

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