This book explores the transformation of Indian media in the context of two major developments: globalization, which has introduced what are termed as ‘foreign’ elements to Indian culture, and the opening of the floodgates for foreign media to enter the country. It discusses both theoretical considerations and empirical studies related to the role of Indian media.

Indian Media in a Globalised World adopts a multi-disciplinary approach and looks at the role of media in purveying political, economic, and cultural identities. It brings to light the current definitions of ‘we’ and ‘they’, the ‘other’, and how the ‘other’ is sought to be perceived in contemporary India.

The discussions cover all forms of media, that is, newspaper, films, radio, television and online media, along with media policy and the challenges facing the media.

The book will be useful to students and scholars studying media and communication studies, journalism, political science and sociology. It will also be an enlightening read for anybody interested in tracking the Indian media and its development.

Television Policy in India: An Unfulfilled Agenda

Television policy in India: An unfulfilled agenda
UshaM.Rodrigues

Introduction

On 26 November 2008, when India's commercial capital, Mumbai, was taken hostage by terrorists, viewers from all over the world watched the drama unfold on their television sets and/or on their personal computers via live feeds provided by a number of 2437 Indian news channels. Scores of reporters took turns to provide a blow-by-blow account of what was happening at the three main spots of attack in Mumbai—Taj Mahal Hotel, Trident Oberoi Hotel and the Jewish Centre. In the aftermath of the coverage, some criticised the 24-hour coverage for being sensational and excessive, but it was the coverage that kept people informed and, to some extent, secure in the knowledge that they ...

  • Loading...
locked icon

Sign in to access this content

Get a 30 day FREE TRIAL

  • Watch videos from a variety of sources bringing classroom topics to life
  • Read modern, diverse business cases
  • Explore hundreds of books and reference titles