A systematic guide to successfully producing written work for business and management degrees. The authors address the all-too-common pitfalls of essay assignments, as well as providing readers with a step-by-step programme to approach essay questions, both in coursework and exam contexts. New to the Second Edition: • Relevance of writing skills to employability highlighted throughout • Additional content on researching a topic • New content on adapting writing for different audiences • New content on academic writing tips • Addition of useful websites • Additional coverage of plagiarism • More on critical evaluation • More on changing requirements through different levels of study. Suitable for all business and management students looking to improve their essay writing skills. The Student Success series are essential guides for students of all levels. From how to think critically and write great essays to planning your dream career, the Student Success series helps you study smarter and get the best from your time at university.



Chapter objectives

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Having read this chapter you will:

  • understand how distractions can slow you down
  • know the physical, social and psychological elements of motivation
  • recognise what type of learner you are
  • have learned some important tips about how to keep going.

Sometimes essay writing can feel like a bit of a battle. Fighting your way through textbooks, journals and websites trying to build a convincing argument isn’t easy – and, frankly, there are probably dozens of things you’d rather do. Still, essay writing is an important part of the academic experience, which helps you develop some of the key skills you need to have when you enter the workforce. Also, as many of the assessments set as part of your degree requirement involve essay writing, you’ll actually need to ...

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