• Summary
  • Contents
  • Subject index

This volume is based upon a review of available literature and intervention experiences selected from modern and traditional societies. It is augmented by the lessons learned through the editors' experience in teaching courses on health communication and foundation of health behavior in graduate public health programs at several leading universities in the United States and abroad over two decades. Examples and implications are also drawn from extensive involvement in diverse health and health communication projects, such as the on-going community-based public health project in South Central Los Angeles sponsored by UCLA and the Kellogg Foundation. This particular project is designed to develop health promotion communication interventions.

Parent-Child Communication in Drug Abuse Prevention among Adolescents
Parent-child communication in drug abuse prevention among adolescents

In a 1996 survey (National Survey, 1996), American adolescents and their parents identified drugs as the biggest problem they face. However, they differed significantly in their perceptions of the discussions they had on the dangers of drug use; 94% of the parents reported that they had discussions with their children about the risks of drug use, but only 64% of the adolescents confirmed that these discussions took place. This finding raises a critical question: What could explain the differences in the perceptions of the communication of messages between parents and adolescents regarding the harmful consequences of drug use?

AUTHOR'S NOTE: This study was supported by a grant from the National ...

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