• Summary
  • Contents
  • Subject index

Gandhian Thought and Communication: Rethinking the Mahatma in the Media Age looks at Gandhian thought and contributions from an interdisciplinary communication perspective. It explores the Mahatma as a public intellectual and communicator. It studies Gandhi's unique communication techniques to connect with the masses and the way he used and appropriated myth, metaphors and symbols to communicate his ideas related to modernity and nationalism. The book examines how Gandhian ideas have been tested and the implications derived. This book also studies the contemporary relevance of Gandhian thought by looking at various popular media representations to open up the possibilities of rethinking and recasting Gandhi in the present context.

An Unfinished Communication: Gandhi and the Ahmedabad Labour Strike, 1918
An unfinished communication: Gandhi and the ahmedabad labour strike, 1918
Shashi Bhushan Upadhyay Upadhyay
I

Although there were several forms of communication employed in the course of the resistance movements against British colonial rule as well as by the Indian nationalist movement, certain forms of communication used by Gandhi were quite unique to him. The use of press, pamphlets, petitions, open letters and public speeches had already been adopted. Most of these forms adopted during the earlier phase of the nationalist movement relied mostly on the modern British forms of communication. Although during the Swadeshi movement some new forms such as prabhat pheris (morning processions) and street singing were used, they remained ...

  • Loading...
locked icon

Sign in to access this content

Get a 30 day FREE TRIAL

  • Watch videos from a variety of sources bringing classroom topics to life
  • Read modern, diverse business cases
  • Explore hundreds of books and reference titles