Summary
Contents
Subject index
Ethics in Public Relations: Responsible Advocacy is the first book to identify universal principles of responsible advocacy in public relations. In this engaging book, editors Kathy Fitzpatrick and Carolyn Bronstein bring together prominent authorities in the field to address theoretic and practical issues that illustrate the broad scope and complexity of responsible advocacy in 21st-century public relations.
Advocacy across Borders
Advocacy across Borders
Several years ago at an international public relations convention, a large group of delegates from about a dozen different countries dined together at a restaurant. The restaurant did not want to provide individual checks to each diner, so the group decided to order a variety of food and drink and at the end of the evening to divide the bill by the number of group members. When the check arrived, someone suggested that 15% or 20% should be added as a gratuity for the waiters. Diners from some countries understood the request, but others wondered aloud about this unfamiliar procedure. Many did not understand the American custom of restaurants paying low wages to waiters with the expectation that they ...
- Loading...
