• Summary
  • Contents
  • Subject index

Economy//Society is an accessible introduction to the ways in which economic exchanges are embedded in social relationships. Bruce Carruthers and Sarah Babb tackle big issues and real problems with analytical power and lively ideas. They offer rich and novel insights into such topics as advertising, consumer behaviour, the diffusion of innovations, conflicts in the work place, social inequality and the economic development of nations.

Economic Development
Economic development

What is the first thing that comes to mind when you think of economic underdevelopment? Californians probably have a better understanding of the term than many other Americans, because as one of the richest states in the United States, California shares a border with the poor Mexican state of Baja California Norte. Many Californians have had the unforgettable experience of crossing the border between the Califomian city of San Diego and the Mexican city of Tijuana, which essentially takes the U.S. visitor from an orderly and prosperous urban area to a much poorer one—a striking contrast for people on both sides of the border. At the same time, thousands of Mexicans can be seen crossing the Tijuana-San Diego border, drawn by the ...

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