- Subject index
This book provides an introduction to the historical and theoretical foundations of consumerism. It then moves on to examine the experience of consumption in the areas of space and place, technology, fashion, `popular' music and sport. Throughout, the author brings a critical perspective to bear upon the subject, thus providing a reliable and stimulating guide to a complex and many-sided field.
Chapter 3: Design for Life or Consumption Designed?
Design for Life or Consumption Designed?
The key theoretical issue arising out of Chapters 1 and 2 centres on whether a consumer culture encourages individual freedom and expression or whether it actually serves painstakingly to construct the parameters within which people consume. In effect, do we as consumers design our own lifestyles or are those lifestyles designed for us? As a means of bringing this question into more direct focus, I will concentrate in this chapter on the role of design in contemporary society. I have chosen to focus specifically on the question of design because in many ways design appears to be symbolic of the impact of consumerism on contemporary society and, as such, highlights debates concerning the substance ...