This volume is designed to revolutionize the field of communication by identifying a broad ethical theory which transcends the world of mass media practice to reveal a more humane and responsible code of values. The contributors, representing a diverse range of intercultural perspectives, defend the possibility of universal moral imperatives such as justice, reciprocity and human dignity. Through an examination of the values in which their cultures are grounded, they provide a short list of ethical principles which form the common ground from which to view contemporary issues in the media, interpersonal communication, mediation and conflict resolution.

The Basic Norm of Truthfulness: Its Ethical Justification and Universality1

The Basic Norm of Truthfulness: Its Ethical Justification and Universality1

The basic norm of truthfulness: Its ethical justification and universality

Truthfulness is generally considered the basic norm of communication. Is this true? And what consensus exists about it? Or do we accept this norm only if there is no other, greater, and more important norm—such as love of neighbor, or the protection of life, or the assertion of one's own authentic selfhood? And what about another dimension of communication, namely, to bring into communications the flower of imagination, the creativity of fantasy, and the skill of clever lying when telling good stories? Why are we prepared in everyday life to invoke at one moment the norm of truthfulness and at the next moment the right to ...

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