Communication skills are essential to effective health promotion and public health practice. This textbook bridges the gap between health communication theory and health promotion and public health practice. It provides students and practitioners with the knowledge and skills they need to design, plan, implement and evaluate programmes and campaigns.
- Explore the features, roles and opportunities for the use of a settings-based approach in health promotion.
- Identify disadvantages and problems associated with a settings-based approach and consider ways to overcome these.
- Examine four non-traditional settings-based approaches and their potential to promote health.
The settings approach is an established concept in health promotion. Increasing challenges to the promotion of health and the desire to ensure that health promotion is inclusive make debates around which settings to use and how to use them essential. Healthy settings embody the holistic notion of health promotion, as settings recognise that there are wider determinants that can impact on health. People obtain health information from a variety of sources. These include friends and family and ...