Communication skills are essential to effective health promotion and public health practice. This textbook bridges the gap between health communication theory and health promotion and public health practice. It provides students and practitioners with the knowledge and skills they need to design, plan, implement and evaluate programmes and campaigns.
- Examine the role of IT applications in health promotion practice.
- Explore the application of IT to health promotion interventions.
- Consider ways to overcome the challenges of IT for health promotion practice.
With increasing global development in information technology (IT) alongside the growing need to tackle challenging health issues, new developments in IT are becoming increasingly pertinent to health promotion. The use of IT in health is appealing and increasingly being used in health care as populations are encouraged to utilise modern technology for health information. Health and illness information is widely available to the general public and health professionals alike through the increasing popularity of applications such as the Internet and mobile devices such as tablets and touchscreen phones. One of the ...