• Summary
  • Contents
  • Subject index

Bridging Differences: Effective Intergroup Communication is based on the assumption that the processes operating when we communicate with people from other groups are the same processes operating when we communicate with people from our own groups. Author William B. Gudykunst has written this book from the perspective of "communicating with strangers" and addresses how factors related to our group memberships (e.g., inaccurate and unfavorable stereotypes of members of other cultures and ethnic groups) can cause us to misinterpret the messages we receive from members of those groups.   Designed for students taking courses in Intercultural Communication or Intergroup Communication, Bridging Differences is also useful for many courses in Cultural Studies, Anthropology, Sociology, and Management.

Managing Conflict with Strangers
Managing conflict with strangers

I examined the factors that contribute to perceptions of our competence in communicating with strangers in the preceding chapter. If we have the motivation, knowledge, and skills for effective communication discussed in the last chapter, it increases the likelihood we will be able to manage conflicts with strangers successfully. I begin this chapter by examining the nature of conflict, and cultural and ethnic differences in conflict. Next, I discuss cultural and ethnic differences in face (e.g., the image or “social value” we claim for ourselves in interactions; Goffman, 1955) and face-management. Face is included here because dealing with conflict is a face-threatening act. Following this, the characteristics of intergroup conflict are presented. I conclude this chapter by providing ...

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