• Summary
  • Contents
  • Subject index

Getting research funding, from both government and the private sector, is becoming increasingly more competitive in an environment of shrinking resources. This useful book is designed to help both beginning and experienced researchers approach the grant application process and develop a successful application. The authors discuss: making initial choices; making key contacts; assessing research environments; what to include on, and when to write, an application; writing a persuasive application; targeting the application; and what to expect when an application is or is not accepted.

Writing to Be Competitive
Writing to be competitive

This chapter is about writing a well-organized and persuasive grant application. It presents strategies that can enhance the clarity of the project plan and evoke thought in the reviewer. Because the reviewer has only the application from which to glean answers to questions, an application must communicate the project plans and the rationale for those plans in a clear and concise manner and be persuasive about the importance of the project. Your goal is to evoke in the reviewer the same intellectual excitement and urgency that the project evokes in you.

Previous chapters have also dealt with communication—communication with collaborators, administrative officials and staff, and funding personnel. The critical element of these communication situations, both written and oral, is ...

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