• Summary
  • Contents
  • Subject index

This comprehensive how-to guide for aspiring and new superintendents provides examples and covers the full range of topics from preparation through strategic planning.

Communicating: Enhanced Decisions
Communicating: Enhanced decisions

The district's effectiveness at communicating is judged not only by what you do but also on staff and board interactions with the community. It influences how the community perceives the district. Effective communication is fundamental to the development of good decisions and integral to your work.

Irrespective of your district's size or the staff available to assist you, develop a general communications plan. This is particularly important if you learned during the transition that your district is perceived as not communicating well with community staff, or parents. It is also important to develop a specific plan for issues such as a special election or fiscal crisis. The time to master your district's communication strategies is before an emergency arises, not when ...

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