SAGE Reference - The Social History of the American Family: An Encyclopedia

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McDonald's

By: Hagai Gringarten
In: The Social History of the American Family: An Encyclopedia
Edited by: Marilyn J. Coleman & Lawrence H. Ganong
Subject:American Studies, Family Studies (general)
Keywords:branding; brothers; coffee; fast food; food; McDonaldization; restaurants

McDonald's is the largest fast food restaurant chain in the world, employing more than 1.8 million people, and its golden arches are one of the most globally recognized symbols of Americana. An iconic cultural American symbol, McDonald's ranks among the top ...

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  Gringarten, H. (2014). Mcdonald's. In M. J. Coleman, & L. H. Ganong (Eds.), The social history of the American family: An encyclopedia (Vol. 1, pp. 849-850). SAGE Publications, Inc., https://www.doi.org/10.4135/9781452286143.n347
  
  Gringarten, Hagai. "McDonald's." In The Social History of the American Family: An Encyclopedia, edited by Coleman, Marilyn J., and Lawrence H. Ganong, 849-50. Thousand Oaks, CA: SAGE Publications, Inc., 2014. http://dx.doi.org/10.4135/9781452286143.n347.
  
  Gringarten, H. 2014. McDonald's. In: Marilyn J. Coleman and Lawrence H. Ganong Editors, 2014. The Social History of the American Family: An Encyclopedia, Thousand Oaks, CA: SAGE Publications, Inc. pp. 849-850 Available at: <http://www.doi.org/10.4135/9781452286143.n347> [Accessed 14 May 2021].
  
  Gringarten, Hagai. "McDonald's." The Social History of the American Family: An Encyclopedia. Edited by Marilyn J. Coleman and Lawrence H. Ganong. Vol. 1. Thousand Oaks: SAGE Publications, Inc., 2014, pp. 849-50. SAGE Knowledge. 14 May 2021, doi: http://www.doi.org/10.4135/9781452286143.n347.
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