Multigenerational Tourism

Multigenerational tourism is a term used to identify a trip party that includes three or more generations, for example, grandparents, parents, and children. During the past decade, multigenerational travelers have drawn increased attention from service providers. There are several reasons for this interest. One is the change in socio-demographics and travel patterns. Another is diversified family composition, with family members spread over several generations. Additionally, more baby boomers are becoming grandparents. Finally, family members often live geographically farther from each other than in the past.

Multigenerational tourism is important, not only because of its current size in the travel industry, but also because of demographic forecasts that predict it is going to continue to grow consistently over the next decade. These trends have some key implications ...