Travel agents specializing in developing and marketing planned tour packages for groups of individuals are referred as group travel specialists (GTSs). GTSs launch predesigned tour packages according to their product specialty, or they might customize a tour package for group members to meet their specific needs. GTSs play a significant role by providing business benefits to various travel service providers because GTSs buy their products in bulk. At the same time, customers in a group are able to receive hassle-free, preplanned, safe, economical, and guided tours. GTSs face challenges because of self-tour planning by customers with e-booking facilities; at the same time, they have business opportunities with some target groups.

Role and Functions of GTSs

GTSs fulfill the travel needs of people traveling in groups by providing ...

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