In El Salvador, the government has not only accepted the importance of tourism development in economic expansion but has also played a leading role in the policy formulation process. The continued expansion of tourism, job creation priorities, and structural adjustment requirements motivated El Salvador’s policymakers to enhance tourism-led economic growth promotion, which has been a boon for El Salvador’s economy. Tourism has led to more robust ways of spreading economic benefits among the people and connecting with handicrafts producers; it has driven up on-site sales; and it has come to anchor regional attractions centered on natural, heritage, and cultural resources.