Travel Practice Ethics

Travel industry experts agree that ethics is one of the most relevant issues for tourism businesses, especially for human resources management in the industry. Due to the intense service orientation of the product, several types of unethical practices are quite frequent. Tourism employees feel at times challenged by morally ambiguous situations in their daily work, such as misleading information, overbooking, mistreatment of others, racial prejudices, theft, sabotage, and whistle blowing. Consequently, hospitality industry managers attempt to highlight integrity as a valuable asset to the company, noting aspects such as fairness, trustworthiness, solicitousness, and reliability.

Integrity is as important as professionalism and leadership in an industry in which customers expect more than just food quality and room comfort from a product in order to be satisfied. According ...