Special Interest Tourism

In the 1980s, the phenomenon of special interest tourism emerged as a major force in tourism, and it has since been hailed as one of the fastest growing sectors in tourism. Special interest tourism is said to occur when a particular specific interest lies at the core of travelers’ motivation and decision-making process on one hand, and the engineering, marketing, and management by tourism providers on the other. Special interest tourism in many regards is not a new concept and has existed throughout history. For example, people took on journeys for religious or cultural reasons in the form of pilgrimages and the Grand Tour. The difference in the 21st century is that millions of people are on the move to their chosen holiday destinations to ...