Sousse, Tunisia

Tourism in Sousse, Tunisia, is dominated by beach tourism and is based on low margins and high volumes. About one million tourists arrived in Sousse in 2013, a moderate increase in comparison to 2011. Much of this growth came from Russia and Maghreb countries, particularly Algeria. The traditional European tourist market has yet to recover from the levels seen before Tunisia’s 2011 revolution. The challenge for Sousse is to diversify what it can offer tourists, and reposition the destination using alternative tourism forms such as health tourism, thalassotherapy, and cultural tourism.

Sousse is situated in the central-eastern part of the country in a lower steppe plateau known as the Sahel. It shares borders with the Mediterranean Sea to the east, stretching over 75 kilometers of coasts, ...