Online research methods are popular, dynamic and fast-changing. Following on from the great success of the first edition, published in 2008, The SAGE Handbook of Online Research Methods, Second Edition offers both updates of existing subject areas and new chapters covering more recent developments, such as social media, big data, data visualization and CAQDAS. Bringing together the leading names in both qualitative and quantitative online research, this new edition is organised into nine sections: 1. Online Research Methods 2. Designing Online Research 3. Online Data Capture and Data Collection 4. The Online Survey 5. Digital Quantitative Analysis 6. Digital Text Analysis 7. Virtual Ethnography 8. Online Secondary Analysis: Resources and Methods 9. The Future of Online Social Research The SAGE Handbook of Online Research Methods, Second Edition is an essential resource for anyone interested in the contemporary practice of computer-mediated research and scholarship.
Chapter 6: What's New? The Applications of Data Mining and Big Data in the Social Sciences
What's New? The Applications of Data Mining and Big Data in the Social Sciences
This chapter discusses how data mining techniques differ from traditional quantitative methods and illustrates their current applications in the social sciences. It begins with a definition of data mining followed by a critical assessment of data mining techniques. These include the conscious and unconscious epistemological premises of scholars using data mining and traditional quantitative methods for data collection, the different resources available, the typical procedures, and their potential outcomes.
The second part of this chapter surveys state-of-the-art social science research that uses ...