Online research methods are popular, dynamic and fast-changing. Following on from the great success of the first edition, published in 2008, The SAGE Handbook of Online Research Methods, Second Edition offers both updates of existing subject areas and new chapters covering more recent developments, such as social media, big data, data visualization and CAQDAS. Bringing together the leading names in both qualitative and quantitative online research, this new edition is organised into nine sections: 1. Online Research Methods 2. Designing Online Research 3. Online Data Capture and Data Collection 4. The Online Survey 5. Digital Quantitative Analysis 6. Digital Text Analysis 7. Virtual Ethnography 8. Online Secondary Analysis: Resources and Methods 9. The Future of Online Social Research The SAGE Handbook of Online Research Methods, Second Edition is an essential resource for anyone interested in the contemporary practice of computer-mediated research and scholarship.
Chapter 4: Research Design and Tools for Online Research
Research Design and Tools for Online Research
This chapter provides an overview of tools and techniques for conducting Internet-based research within a framework that considers the design issues and choices which emerge. Focus is on primary Internet research procedures, referred to as Internet-mediated research (IMR) (Hewson et al., 2003). Internet-mediated research involves the gathering of novel, original data to be subjected to analysis in order to provide new evidence in relation to a particular research question (Hewson et al., 2003). From around the mid-1990s when pioneers started piloting online data-collection methods, the field of IMR has grown considerably, expanding across a diverse range of academic disciplines as more and more researchers, students and ...