• Entry
  • Reader's guide
  • Entries A-Z
  • Subject index

Globalization of Mass Media

Globalization of mass media refers to the convergence of different technological systems in media that shape information access and exchange. Modes of media and communication such as voice (and telephony features), data (and productivity applications), and video and telecommunications infrastructure (such as Internet, radio, television networks, telegraph, and wireless communication) are developed to intersect and interact with each other synergistically. Significantly, it has also been argued that such media convergence generates a centralization of social, cultural, economic, and political portrayal of issues and influence. This entry discusses concerns related to media globalization, including its effects on culture and its role in promoting consumerism.

Globalized media have been a subject of debate for some time. One notable contribution to this debate was a publication called Many ...

    • Loading...
    locked icon

    Sign in to access this content

    Get a 30 day FREE TRIAL

    • Watch videos from a variety of sources bringing classroom topics to life
    • Read modern, diverse business cases
    • Explore hundreds of books and reference titles