Nonprofit Media

Nonprofit media organizations include those that provide content in a range of formats to serve the informational needs of the public. Nonprofit media include public broadcasting, or public radio and television, which are alternatives to commercial broadcasting. Nonprofit media organizations can also include public access channels, low-power FM stations, educational channels, government channels, and websites operated by nonprofit organizations. Nonprofit media can range from smaller community-based organizations to large-scale institutions such as the Associated Press, which is the nation’s largest news wire service.

Distinguishing characteristics for nonprofit media include placing revenue back into the organization, exploring diverse social issues, having strong relationships and connections with the community, relying heavily on volunteers, applying strategies that appeal to listeners and viewers for support, creating partnerships with universities or ...