New Media

“New media” is a complex, relative term. It broadly refers to new and additional environments of communication that arose from the Internet and related technologies—social media and computer-mediated communications—during the digital revolution. New media can refer to the move from analog to digital technologies, which is why some argue that a more concrete term for these new environments of communication is “digital media.” New or digital media are sometimes seen as in contrast with “old” analog media, although some argue they are an evolution of older media forms. Examples of old media are broadcast television, radio, and print media (e.g., newspapers). Examples of new, digital media are websites and social media platforms (e.g., Facebook, Twitter, Instagram, and LinkedIn), virtual and augmented reality, and streaming services ...

  • Loading...
locked icon

Sign in to access this content

Get a 30 day FREE TRIAL

  • Watch videos from a variety of sources bringing classroom topics to life
  • Read modern, diverse business cases
  • Explore hundreds of books and reference titles