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Cross-Cultural Research Methods and Theory

Research in the organizational sciences is increasingly being conducted across cultural boundaries to test the generalizability of Western findings and to train managers to be more effective in multicultural contexts. Although cross-cultural research involves many of the same methods that are used in typical organizational research, many unique issues arise in the cross-cultural research process—from the level of theory to the sampling of people, constructs, and methods to the analysis and interpretation of data—each of which is discussed here.

Developing Cross-Cultural Research Questions: Levels of Analysis

Cross-cultural research is inherently multileveled, and the first step in any cross-cultural research project is to decide on the level of analysis that is inherent in the research question. By way of illustration, Figure 1 shows the levels of analysis that ...

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