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Games in Business and Industry Settings

Business learning and simulation games take several forms, including in-person role-play, computer simulations, and team-centered scenarios, while connecting multiple players who are geographically near and far. In business simulations, whether in person or computer based, the participants typically (a) assume a specific persona and exhibit behavior within a business setting, (b) are given tasks to perform or decisions to make, and (c) receive feedback on the quality of their individual or team performance. Through the development of realistic business scenarios, the participant is provided with a problem or situation requiring various physical, mental, emotional, kinesthetic, and combination responses. In both types, the scenario events will evolve based on the dynamic interactions of the participants, frequently yielding a multitude of solutions or outcomes.

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