CBS (Columbia Broadcasting System)

The Columbia Broadcasting System is now simply called by its corporate name CBS and displays a corporate eye device logo that debuted in 1951 and is now one of the most widely recognized logos. This American mass media company is the second largest network in the world. Like most American commercial broadcasting networks, CBS began as a radio network.

The CBS headquarters is located in New York. In 1974, the company came to be known as CBS, Inc. The Westinghouse Electric Corporation bought CBS, Inc., in 1995 and changed its name in 1997 to CBS Corporation.

William S. Paley, its founder, established CBS in 1928 by purchasing 16 independent radio stations, that is, the United Independent Broadcasters Inc., and renamed them the Columbia Broadcasting System. Paley saw ...