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Advertising Age

Advertising Age (or Ad Age) is a printed and online news publication for the advertising, marketing, and media industries. It is the flagship publication of The Ad Age Group, Inc. Ad Age has considerable influence on the industry; it is recognized as the leading news source for marketing and media and is sometimes referred to as the industry handbook or industry bible. Launched in 1930 as a weekly newspaper by the publishing company Crain Communications, Ad Age’s content is now also distributed on multiple electronic platforms, including a Web site (www.adage.com), e-mail newsletters, blogs, and podcasts. Besides covering industry events, trends, and professionals of medium-sized and large companies, Ad Age also publishes various rankings. These include not only yearly rankings, such as the Agency ...

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