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Research Methodology in Corporate Reputation

Craig E. Carroll & Naomi A. Gardberg

In: The SAGE Encyclopedia of Corporate Reputation

Research Methodology in Corporate Reputation

Edited by: Craig E. Carroll

DOI: http://dx.doi.org/10.4135/9781483376493.n265

Subject: Strategic Management & Business Policy (general), Corporate Strategy

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Carroll, C. & Gardberg, N. (2016). Research methodology in corporate reputation. In C. Carroll (Ed.), The SAGE encyclopedia of corporate reputation (pp. 687-694). Thousand Oaks,, CA: SAGE Publications, Inc. doi: 10.4135/9781483376493.n265

Carroll, Craig E. and Naomi A. Gardberg. "Research Methodology in Corporate Reputation." In The SAGE Encyclopedia of Corporate Reputation, edited by Craig E. Carroll, 687-694. Thousand Oaks,, CA: SAGE Publications, Inc., 2016. doi: 10.4135/9781483376493.n265.

Carroll, C & Gardberg, N 2016, 'Research methodology in corporate reputation', in Carroll, C (ed.), The sage encyclopedia of corporate reputation, SAGE Publications, Inc., Thousand Oaks,, CA, pp. 687-694, viewed 4 June 2020, doi: 10.4135/9781483376493.n265.

Carroll, Craig E. and Naomi A. Gardberg. "Research Methodology in Corporate Reputation." The SAGE Encyclopedia of Corporate Reputation. Ed. Craig E. Carroll. Thousand Oaks,: SAGE Publications, Inc., 2016. 687-694. SAGE Knowledge. Web. 4 Jun. 2020, doi: 10.4135/9781483376493.n265.

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