Activist Campaigns

Activist campaigns involve a combination of tactics applied in opposition to or support of a cause. From sweatshops to shale gas, from tax evasion to genetically modified organisms, many corporate activities nowadays are heavily scrutinized. Issues of corporate social responsibility (CSR) have received a lot of attention, as have activists’ campaigns to try and influence CSR issues and practices. These campaigns often target companies’ image, trying to influence corporate reputation and legitimacy.

CSR has become a prominent theme, both in theory and in practice. As Western nation-states appear to retreat from many markets, or at least significantly alter their approaches toward regulation on themes such as CSR, issues of governance are increasingly debated: How could and/or should corporate conduct be governed, and who should do so? ...