Simulation Heuristic


The simulation heuristic focuses on what occurs after a person has experienced an event in his or her life. According to the simulation heuristic, a person imagines possible simulations or alternative outcomes to events that he or she encounters. The imagined alternatives, in turn, affect how a person feels about the event in question.


When faced with questions about events that occur in life, a person may react in many ways. Sometimes a person may choose to put off dealing with the event until later or perhaps even ignore it altogether. However, usually a person eventually comes to confront life events. How a person deals with these situations has great importance for how he or she comes to think about, perceive, and eventually react to ...

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