• Entry
  • Reader's guide
  • Entries A-Z
  • Subject index

Chase, W. Howard

W. Howard Chase is best known for coining the term issue management. A man of unique intellectual and experiential depth, Chase argued for the following statement as the official definition of the Public Relations Society of America (PRSA) in 1947: “Public ...

Loading
  • Loading...
locked icon

Sign in to access this content

Get a 30 day FREE TRIAL

  • Watch videos from a variety of sources bringing classroom topics to life
  • Read modern, diverse business cases
  • Explore hundreds of books and reference titles