Bridge is a term derived from the stage and journalism to mean transition. Usage of this word as a term of art when referring to crisis responses and media training probably results from adaptation by public relations professionals of ...

  • Loading...
locked icon

Sign in to access this content

Get a 30 day FREE TRIAL

  • Watch videos from a variety of sources bringing classroom topics to life
  • Read modern, diverse business cases
  • Explore hundreds of books and reference titles