• Entry
  • Reader's guide
  • Entries A-Z
  • Subject index

Uncertainty Reduction Theory

The concept of uncertainty reduction suggests that individuals are motivated to seek information to reduce uncertainty. The concept has implications for exploring communication as a means for resolving incompatibilities and inconsistencies in human relationships as well as ...

    • Loading...
    locked icon

    Sign in to access this content

    Get a 30 day FREE TRIAL

    • Watch videos from a variety of sources bringing classroom topics to life
    • Read modern, diverse business cases
    • Explore hundreds of books and reference titles