SAGE Reference - Encyclopedia of Public Relations

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Trade Associations (and Hill & Knowlton'S Role In)

In: Encyclopedia of Public Relations
Edited by: Robert L. Heath
Subject:Public Relations, General Media, Communication & Cultural Studies

Trade associations have played a major role in the history and practice of public relations because they offer to their sponsoring corporate members an opportunity to pool financial and intellectual resources to work together to set industry standards, to engage in ...

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  Heath, R. L. (2005). Trade associations (and hill & knowlton's role in). In Encyclopedia of public relations (Vol. 1, pp. 857-859). SAGE Publications, Inc., https://dx.doi.org/10.4135/9781412952545.n429
  
  Heath, Robert L. "Trade Associations (and Hill & Knowlton'S Role In)." In Encyclopedia of Public Relations, edited by Heath, Robert L., 857-59. Thousand Oaks, CA: SAGE Publications, Inc., 2005. https://dx.doi.org/10.4135/9781412952545.n429.
  
  Heath, R. L. 2005. Trade Associations (and Hill & Knowlton'S Role In). In: Robert L. Heath Editor, 2005. Encyclopedia of Public Relations, Thousand Oaks, CA: SAGE Publications, Inc. pp. 857-859 Available at: <https://dx.doi.org/10.4135/9781412952545.n429> [Accessed 5 Jul 2022].
  
  Heath, Robert L. "Trade Associations (and Hill & Knowlton'S Role In)." Encyclopedia of Public Relations. Edited by Vol. 1. Thousand Oaks: SAGE Publications, Inc., 2005, pp. 857-59. SAGE Knowledge. 5 Jul 2022, doi: https://dx.doi.org/10.4135/9781412952545.n429.
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