SAGE Reference - Encyclopedia of Public Relations

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Strain

In: Encyclopedia of Public Relations
Edited by: Robert L. Heath
Subject:Public Relations, General Media, Communication & Cultural Studies

Strain refers to the feelings of some publics that a gap exists between what they believe exists and what they believe should exist. Awareness of such conditions can lead people to believe that problems exist. Strain was introduced into discussions of ...

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  Heath, R. L. (2005). Strain. In Encyclopedia of public relations (Vol. 1, pp. 818-820). SAGE Publications, Inc., https://dx.doi.org/10.4135/9781412952545.n411
  
  Heath, Robert L. "Strain." In Encyclopedia of Public Relations, edited by Heath, Robert L., 818-20. Thousand Oaks, CA: SAGE Publications, Inc., 2005. https://dx.doi.org/10.4135/9781412952545.n411.
  
  Heath, R. L. 2005. Strain. In: Robert L. Heath Editor, 2005. Encyclopedia of Public Relations, Thousand Oaks, CA: SAGE Publications, Inc. pp. 818-820 Available at: <https://dx.doi.org/10.4135/9781412952545.n411> [Accessed 18 May 2022].
  
  Heath, Robert L. "Strain." Encyclopedia of Public Relations. Edited by Vol. 1. Thousand Oaks: SAGE Publications, Inc., 2005, pp. 818-20. SAGE Knowledge. 18 May 2022, doi: https://dx.doi.org/10.4135/9781412952545.n411.
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