SAGE Reference - Encyclopedia of Public Relations

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Schoonover, Jean

In: Encyclopedia of Public Relations
Edited by: Robert L. Heath
Subject:Public Relations, General Media, Communication & Cultural Studies

Jean Way Schoonover (1920–) was president of Dudley-Anderson-Yutzy (D-A-Y), the first major public relations firm in New York City to be owned and managed by women.

D-A-Y traces its history to its founding by Pendleton Dudley in 1909. Schoonover and her sister ...

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  Heath, R. L. (2005). Schoonover, jean. In Encyclopedia of public relations (Vol. 1, pp. 768-768). SAGE Publications, Inc., https://dx.doi.org/10.4135/9781412952545.n385
  
  Heath, Robert L. "Schoonover, Jean." In Encyclopedia of Public Relations, edited by Heath, Robert L., 768-768. Thousand Oaks, CA: SAGE Publications, Inc., 2005. https://dx.doi.org/10.4135/9781412952545.n385.
  
  Heath, R. L. 2005. Schoonover, Jean. In: Robert L. Heath Editor, 2005. Encyclopedia of Public Relations, Thousand Oaks, CA: SAGE Publications, Inc. pp. 768 Available at: <https://dx.doi.org/10.4135/9781412952545.n385> [Accessed 19 May 2022].
  
  Heath, Robert L. "Schoonover, Jean." Encyclopedia of Public Relations. Edited by Vol. 1. Thousand Oaks: SAGE Publications, Inc., 2005, pp. 768-768. SAGE Knowledge. 19 May 2022, doi: https://dx.doi.org/10.4135/9781412952545.n385.
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