• Entry
  • Reader's guide
  • Entries A-Z
  • Subject index

Bernays, Edward

Edward L. Bernays, who was born in 1891 in Vienna, Austria, and died in 1995 in the United States, was one of the founding fathers of public relations. He invented the name for an emerging profession in 1920. In 1923, he ...

    • Loading...
    locked icon

    Sign in to access this content

    Get a 30 day FREE TRIAL

    • Watch videos from a variety of sources bringing classroom topics to life
    • Read modern, diverse business cases
    • Explore hundreds of books and reference titles