However old the practice of public relations is, its identity as we know it today became a serious professional practice in the latter part of the 19th century in the United States. The 20th century witnessed its development as a refined ...

  • Loading...
locked icon

Sign in to access this content

Get a 30 day FREE TRIAL

  • Watch videos from a variety of sources bringing classroom topics to life
  • Read modern, diverse business cases
  • Explore hundreds of books and reference titles