SAGE Reference - Encyclopedia of Public Relations

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Executive Management

In: Encyclopedia of Public Relations
Edited by: Robert L. Heath
Subject:Public Relations, General Media, Communication & Cultural Studies

Executive management consists of the personnel at the top of the organizational chart. Many nonprofit organizations and government agencies also have a senior management team that fosters their culture, management principles, and guiding policies.

These executives set the mission and craft the ...

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  Heath, R. L. (2005). Executive management. In Encyclopedia of public relations (Vol. 1, pp. 309-310). SAGE Publications, Inc., https://dx.doi.org/10.4135/9781412952545.n150
  
  Heath, Robert L. "Executive Management." In Encyclopedia of Public Relations, edited by Heath, Robert L., 309-10. Thousand Oaks, CA: SAGE Publications, Inc., 2005. https://dx.doi.org/10.4135/9781412952545.n150.
  
  Heath, R. L. 2005. Executive Management. In: Robert L. Heath Editor, 2005. Encyclopedia of Public Relations, Thousand Oaks, CA: SAGE Publications, Inc. pp. 309-310 Available at: <https://dx.doi.org/10.4135/9781412952545.n150> [Accessed 2 Jul 2022].
  
  Heath, Robert L. "Executive Management." Encyclopedia of Public Relations. Edited by Vol. 1. Thousand Oaks: SAGE Publications, Inc., 2005, pp. 309-10. SAGE Knowledge. 2 Jul 2022, doi: https://dx.doi.org/10.4135/9781412952545.n150.
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