• Entry
  • Reader's guide
  • Entries A-Z
  • Subject index

Corporate Culture

Although the idea certainly did not develop with their work, it was Peters and Waterman's 1982 book In Search of Excellence that really established corporate culture as a central topic for management. The book contained one simple ...

    • Loading...
    locked icon

    Sign in to access this content

    Get a 30 day FREE TRIAL

    • Watch videos from a variety of sources bringing classroom topics to life
    • Read modern, diverse business cases
    • Explore hundreds of books and reference titles